Getting relevant content to the right audiences at the right time and on the right channel is becoming more of a challenge for sports federations who want to maximize their exposure on TV, online and other outlets such as social media. Offering various stakeholders, such as athletes and sponsors, the possibility to use certain event content on their own handles is key to ensuring the event is exposed to a wider audience. To help sports federations achieve this, we now offer a multi-outlet content production, enrichment and distribution platform!
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With more content available from events than ever before, we know it’s important for sports federations and event organisers to provide a more personalized experience for their audiences, no matter where they are in the world or which device they use.
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We recognise the need for media organisations and sports federations to adapt their content distribution to digital platforms and new media players. With Eurovision Highway you, too, can have a customised B2B platform to take your content to the next level.
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MyWorldReporter allows you to source high-quality footage from even the most remote places around the world. Each video journalist is trained by AFP to combine the roles of cameraman, editor, technician and reporter.
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